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How a word like “metalwork” could spell online success
Search is not a passive activity for your customers—it’s a purposeful march. It’s people with limited time, using a scant 1 to 4 words to locate your services. If your business website is not being...
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Four takeaways you can’t beat.
Industrious Bastard offers knowledge and know-how for leaders of small industrial, second- and third-tier suppliers of products and services. The blog offers insight to helps companies to navigate a...
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3 Trends support funding email marketing
The supply chain is short on some resources by design. But never forget the strategic advantages for email for increasing awareness and feeding the sales funnel. Lead generation is the number one goal....
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From compliance to machinist mantras, four takeaways
Want to feel industrious? Here’s fresh insight for your business from the Industrious Bastard. Summaries of our last four posts optimized for faster reading. HIT Solutions believes the more your...
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Trending: Supply chains shift from efficiency to responsiveness
Supply chain responsiveness is trending. It’s a signal to lean from being simply efficient, to becoming wholly responsive to customers. Committing to this trend however, means embracing the information...
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Quality Assurance? Call me crazy
Companies who strive to place their customer in the center. No one buys any assertion of “quality.” Start by listening and under-promising. Make sure you find a way to deliver just a little more than...
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